We're Ren Studio. We do deadline paperwork for small businesses, and this is a deadline with paperwork attached — which is exactly the kind of problem we build for.
Here's the shape of it, in plain words. A lot of sellers build bundles themselves: buy the items, put them in a box, sell the box as one listing. Under the rule Amazon has announced, that stops being enough for most bundles. The bundle has to arrive the way the manufacturer packaged it — or, if you're repackaging under a brand's products, you need that brand's letter of authorization (LOA) on file for when Amazon asks. Amazon has said listings that don't meet the rule can be taken down and recorded as account-health violations — per listing. So a seller with thirty self-packed bundles doesn't have one problem in January. They have thirty.
The free checker (Apex Bundle Watch) has already run more than 54,000 listings through its scan and flagged over 34,500 as likely affected. That's a vendor's scan, not an Amazon ruling — but the direction is not in doubt, and the date is not moving. If you haven't checked your own listings yet, do that first, free: our plain-English guide to the rule and how to check yourself. Then come back here for the part the checker leaves undone.
What's inside the pack
1. Brand authorization letter (LOA) request templates
Two ready-to-send letters — a polite first ask and a firmer follow-up for when the first one goes unanswered — with placeholders for your business details, the brand, and the products involved. Each template comes with notes on who at a brand usually signs these, what the letter needs to cover (your company, the products, permission to repackage and to sell on Amazon), and how to log the request so you have a paper trail if Amazon ever asks how hard you tried.
2. Manufacturer-packaged evidence worksheet
One worksheet per bundle for gathering your proof before Amazon asks for it: where the bundle's packaging came from, dated photos to take, invoices and supplier documents to file, and where each piece of evidence lives. If a bundle is genuinely manufacturer-packaged, this worksheet is how you prove it in minutes instead of scrambling in January. If it isn't, the worksheet shows you that too — early, while there's still time to fix it.
3. Keep-or-kill decision sheet — one per bundle
The decision, bundle by bundle, on one page: Is it manufacturer-packaged? Do you have the brand's authorization, or a realistic shot at getting it? And if the bundle dies, what do the items earn sold separately — margin, fees, and the extra listing work included? Three answers per bundle and the decision mostly makes itself: keep it, fix it, or kill it on your schedule instead of Amazon's.
4. The January 11 countdown checklist
Everything above, sequenced against the calendar: what to check first, when the LOA requests need to go out (brands are slow — December is too late to start), when to make the kill decisions, and what to have filed away before the rule bites. One page, in order, no guesswork about what "ready" means.
What a finished decision sheet looks like
An illustrative example — a made-up seller and made-up products, showing the sheet's shape. Your sheets use your real bundles and your real numbers.
| Bundle | Manufacturer-packaged? | Authorization | If split into separate listings | Call |
|---|---|---|---|---|
| "Morning Routine" 3-item set | No — seller-assembled box | Not requested yet | Items sell steadily on their own; margin drops slightly | Fix — send LOA request now |
| Gift set, brand's own box | Yes — arrives sealed from the brand | Not needed (original packaging) | — | Keep — file the evidence worksheet |
| Two-brand combo pack | No — seller-assembled | One brand replied no; other silent | Both items already listed separately | Kill — sell through stock, close before Jan 11 |
That's the whole point of the pack: every bundle ends with a decision and a reason, made by you, in November or December — not by Amazon, in January.
Pricing — one pack, one price, no subscription
The Bundle Paperwork Pack
$29 one-time
- LOA request templates — first ask + follow-up
- Manufacturer-packaged evidence worksheet
- Keep-or-kill decision sheet (use for every bundle)
- January 11 countdown checklist
- Digital download — Markdown + print-friendly HTML, fill them in on screen or on paper
The pack is sold through our download shops — the green buy buttons on this page at launch; if you're reading this before the buy button lands, email us below and we'll send the pack directly.
Done-for-you review
$99 one-time
- Send us your bundle list — up to 25 bundles
- We work the decision sheet for each one: packaging status, authorization status, split-the-bundle math from your numbers
- Every bundle comes back marked keep / fix / kill, with the specific gap noted — the missing letter, the missing proof, the margin that doesn't survive splitting
- A person reviews the whole file before it lands in your inbox
Email inunghwang@gmail.com with the subject BUNDLES + to start.
The pack and the review work together or separately: plenty of sellers will buy the pack and work their own sheets; if your catalog is bigger than your December, the review is the shortcut. Either way — if we look at your situation and the honest answer is "your bundles are fine," we'll tell you that for free in the first exchange, the same as our other services.
Who this is for
Amazon sellers with bundle listings they assembled themselves — gift sets, kits, multi-packs, combo offers — especially anyone holding stock they bought for the holiday quarter that could still be sitting in a warehouse on January 11. If every bundle you sell arrives sealed from the manufacturer, you likely need only the evidence worksheet's discipline, and the free guide will tell you so. If you don't sell bundles at all, this page isn't yours — our seller bookkeeping might be.
What this pack is not — read this before you buy
It does not guarantee Amazon keeps any listing. Amazon decides which listings comply, and Amazon can change how it enforces its own rule. What the pack does is get your paperwork — the authorization requests, the packaging evidence, the decisions — done properly and early, which is the part that's actually in your control.
The free checker's numbers are a flag, not a verdict. "Likely affected" means a listing looks like the kind the rule targets. Your categories and your packaging decide your real exposure — which is why the guide says to check Seller Central for your specific categories rather than trusting any scan, including ours.
It is paperwork, not legal advice. Brand authorization is ultimately a relationship between you and the brand; if a brand disputes your right to sell its products at all, that's a lawyer conversation, and the pack will point you at it rather than paper over it.
It has a shelf life, and we're saying so up front. This pack is built for the January 11, 2027 change. After the date passes, the countdown is history (the LOA templates and decision sheets stay useful for new bundles). If you're reading this after January 11, 2027, buy it for the templates, not the countdown.
Questions sellers ask
Can't I just use the free checker?
You should — it's free and it takes minutes; our guide walks through it. But the checker stops at "likely affected." It doesn't write to the brand, doesn't organize your packaging proof, and doesn't tell you whether a bundle is worth saving. That paperwork layer is the pack. (We didn't build a paid checker, on purpose: the check itself should be free.)
What exactly is a letter of authorization, and who signs it?
It's a letter from the brand (or manufacturer) saying your company is authorized to repackage and sell its products, including on Amazon. Amazon has described it as the exception path for bundles that aren't manufacturer-packaged: when a listing is flagged, the letter is what you upload to your account-health dashboard. Who signs varies by brand — brand managers, sales reps, licensing contacts — which is why the templates include notes on finding the right person and a request log, so an unanswered ask is documented too.
What's a Virtual Bundle, and is it a way around this?
Virtual Bundles are Amazon's own tool for grouping existing listings without physical packaging, and they're a separate feature from the physical-bundle rule — the announcement treats them as their own thing. For brand-registered sellers they can be a legitimate pivot for some bundles, and the decision sheet has a line for exactly that question. Whether any specific bundle qualifies is a Seller Central check for your account, not something we'll guess at from here.
What happens if I do nothing?
Per Amazon's announcement: listings that don't meet the rule can be deactivated and logged as account-health violations, per listing. Enough violations put the account itself at risk, beyond any single listing. And stock you bought to sell as bundles doesn't stop existing — deciding in December whether it sells as separate items, sells through early, or gets returned beats discovering the answer in January. The countdown checklist is built around exactly that stock problem.
How do I send my bundles for the $99 review?
Email inunghwang@gmail.com with the subject BUNDLES + and tell us roughly how many bundles you have. We'll reply with a short intake: for each bundle (up to 25), the listing link or ASIN, how it's packaged, and whether you've contacted the brand. You never send us your Seller Central login — listings and documents only, the same discipline as our bookkeeping service. The reviewed file comes back with every bundle marked keep / fix / kill and the gap named.
What format is the pack, and how do I get it?
Plain documents — Markdown and print-friendly HTML — that open anywhere, print cleanly, and can be filled in on paper or copied into your own docs or spreadsheet. No special software, no subscription, no account. It's sold as a digital download through our shops; if the buy button isn't live on this page yet, email us with the subject BUNDLES + and we'll send the pack and payment details directly.
My bundles are all manufacturer-packaged. Do I need this?
Probably not the whole pack. You need proof you can produce fast — dated photos, invoices, packaging documentation — which is what the evidence worksheet organizes. The free guide covers what to gather; buy the pack only if you want the worksheet itself. Honest answer, same as always.
Get the paperwork done before the deadline does it for you
Start with the $99 review — or ask about the pack
Use the subject line BUNDLES + your store name. Tell us roughly how many bundles you sell and how they're packaged — we'll reply with the intake (for the review) or the pack itself, and if your bundles turn out to be fine as-is, we'll say so for free.
New here? Start free: the plain-English guide to the January 11 rule and how to check your listings.